Who we are
New Ams is a rapidly growing independent record label based in Amsterdam. We focus on the development of artists with limitless ambitions, within the (English) pop and RnB genre. By providing an involved A&R process, innovative marketing campaigns, unique content and out-of-the-box promotion strategies, we help artists grow their fan base and build a sustainable career. For all of our artists, we tend to focus on the international landscape when developing their careers.